Big Button simon.crofts@bigbutton.tv https://video.bigbutton.tv On the Button is a series of podcasts talking to leading B2B marketing experts about their experience using video. The series features both client and agency side marketing professionals discussing their most successful video projects (and their failures!), as well as industry experts sharing the latest thinking and best practice. The episodes will cover video marketing and internal comms for both B2B organisations, so subscribe now to keep up-to-date with the techniques, strategies and approaches that will help you develop and improve your own video output. en-us Visualplatform http://blogs.law.harvard.edu/tech/rss Big Button The latest thinking and techniques for B2B video marketing On the Button is a series of podcasts talking to leading B2B marketing experts about their experience using video. The series features both client and agency side marketing professionals discussing their most successful video projects (and their failures!), as well as industry experts sharing the latest thinking and best practice. The episodes will cover video marketing and internal comms for both B2B organisations, so subscribe now to keep up-to-date with the techniques, strategies and approaches that will help you develop and improve your own video output. on the button, video marketing, video production, marketing strategy, video strategy, big button, B2B, video marketing podcast, results from video, row from video episodic no https://video.bigbutton.tv/files/rv0.0/siteicon.png https://video.bigbutton.tv http://video.bigbutton.tv/postman-hilary-crane <p><p>In this episode we speak to Hilary Crane, senior programme manager for customer advocacy at Postman. We discover how Postman is able to get big brands like WhatsApp to take part in their customer advocacy video content. Hilary talks about the intimacy of filming with a client and the face-to-face time it brings, what to consider when choosing a video agency to work with on global campaigns, and targeting personas to create more effective video content.</p></p><p><a href="http://video.bigbutton.tv/postman-hilary-crane"><img src="http://video.bigbutton.tv/64968556/81429634/535c61e00f19438cb3823c79e82321ad/standard/download-5-thumbnail.jpg" width="75" height=""/></a></p> http://video.bigbutton.tv/photo/81429634 Thu, 15 Dec 2022 09:36:47 GMT In this episode we speak to Hilary Crane, senior programme manager for customer advocacy at Postman. We discover how Postman is able to get big brands like WhatsApp to take part in their customer advocacy video content. Hilary talks about the intimacy of filming with a client and the face-to-face time it brings, what to consider when choosing a video agency to work with on global campaigns, and targeting personas to create more effective video content. In this episode we speak to Hilary Crane, senior programme manager for customer advocacy at Postman. We discover how Postman is able to get big brands like WhatsApp to take part in their customer advocacy video content. Hilary talks about the... Big Button 26:44 API apis bigbutton big button customer advocacy developer meta postman tech technology video video marketing video strategy whatsapp http://video.bigbutton.tv/rssb-james-hobbs <p>In this episode we speak with James Hobbs, marketing director at The Rail Safety and&nbsp;Standards Board (RSSB). He talks about how to get the most from video in the engineering sector, the challenges of creating great content in safety critical environments, and the best way to choose an agency capable of delivering under challenging circumstances.&nbsp;</p><p><a href="http://video.bigbutton.tv/rssb-james-hobbs"><img src="http://video.bigbutton.tv/64968570/72285172/6f80cde89f15f42d6a540874f3bbd8f9/standard/download-8-thumbnail.jpg" width="75" height=""/></a></p> http://video.bigbutton.tv/photo/72285172 Fri, 17 Dec 2021 09:06:07 GMT In this episode we speak with James Hobbs, marketing director at The Rail Safety andStandards Board (RSSB). He talks about how to get the most from video in the engineering sector, the challenges of creating great content in safety critical environments, and the best way to choose an agency capable of delivering under challenging circumstances. In this episode we speak with James Hobbs, marketing director at The Rail Safety andStandards Board (RSSB). He talks about how to get the most from video in the engineering sector, the challenges of creating great content in safety critical... Big Button 29:15 choosing a video agency choosing a video production company engineering rail safety standards board rssb safety critical video video agency video marketing video production http://video.bigbutton.tv/marqeta-mark-cousins <p>In this episode we speak to Mark Cousins, Head of Marketing in Europe for Marqeta. We talk to him about how he gets the most from video content in the financial services sector.&nbsp;&nbsp;<a href="http://www.bigbutton.tv">www.bigbutton.tv</a><br><br>Please remember to share and subscribe.<br></p><p><a href="http://video.bigbutton.tv/marqeta-mark-cousins"><img src="http://video.bigbutton.tv/64968578/66348133/44aa130ebd4f1a7b603e2db374a1f5d5/standard/download-11-thumbnail.jpg" width="600" height="337"/></a></p> http://video.bigbutton.tv/photo/66348133 Fri, 15 Jan 2021 16:15:17 GMT In this episode we speak to Mark Cousins, Head of Marketing in Europe for Marqeta. We talk to him about how he gets the most from video content in the financial services sector.www.bigbutton.tvPlease remember to share and subscribe. In this episode we speak to Mark Cousins, Head of Marketing in Europe for Marqeta. We talk to him about how he gets the most from video content in the financial services sector.www.bigbutton.tvPlease remember to share and subscribe. Big Button 25:44 customer advocacy financial services marqeta podcast video video agency video marketing video production video strategy